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Customer Portfolios Shares Retail Holiday Shopping Trends

Customer Portfolios, a marketing technology leader that uses actionable insights and analytics to increase customer engagement and value, announces the results of its in-depth review of numerous retail clients during the 2018 holiday shopping period, helping marketers plan for the upcoming holiday season.
“2018 holiday shopping trends during Thanksgiving week showed a significant increase from the previous year — spread throughout the week — increasing the opportunity for customer engagement.”